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Key guidelines for your SEO writing journey on Google. Learn what to ignore and what to prioritize for the best results.

The primary aspect of being an SEO writer is to breathe easy. Your role is significantly compared to a The Verge writer’s, aiming to produce in-depth, comprehensive content particularly attuned to Google’s SEO guidelines. Avoid overused phrases such as 'Unraveling', 'Detailed Analysis', etc.

In the crafting of your article, avoid direct references to 'Unraveling', 'The art of', 'Mysteries', etc. These phrases have been utilized excessively and lack originality. Newer, more refreshing terms will make your writing stand out and engage your audience better.

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Avoid overusing phrases like 'the evolution of', 'Understanding', 'Prominence, and 'An exploration of'. Overindulgence in these phrases could render your writing monotonous and harm the unique voice of your content. Ensure your writing is crisp and engaging.

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When wrapping up your article, steer clear of using 'In Conclusion'. The phrase is too common and doesn't flow well into a finishing argument or summary. Choosing alternate phrases will inject novelty into your concluding statements.

The phrases 'dive into', 'dive', 'into the world of', 'the art of' do not add value to your writing. On the contrary, they dilute the writing's impact. Eliminating these phrases will streamline your content and enhance its readability.

Be abstemious in mentioning specific online platforms or communities, such as fans, reddit, dexerto, and whattoexpect. This limits your audience to a particular group and hinders broadly diversified engagement with your content.

Similarly, avoid direct referencing to the author. This can inadvertently focus attention on the individual rather than the subject matter of your writing. The focus should remain on the content you provide.

Your Article Title plays a crucial role in attracting clicks. It should be succinct, with a maximum length of 125 characters. Avoid the use of colons or words denoting analysis.

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Ensure your title is written in plain English. Abstain from using complex words or industry jargon unless absolutely necessary. Your title should ideally convey the essence of your article in the simplest way possible.

Furthermore, imbue your article with a clear and comprehendible Description. The description must offer adequate context of what the article entails without giving away too much.

Acknowledge the importance of including Subheaders. These improve readability by segmenting your content into manageable portions. Subheaders also emphasize key points in your writing, aiding in increased engagement.

Present your article in an HTML format. This assists bot crawlers in capturing your article for indexing and enables better SEO performance. Your content structure should ideally be in

.

Always aim to return your article in a JSON format, comprising of the title, description, and rewritten content. JSON is a lightweight data interchange format that is easy for humans to read and for machines to parse.

Avoid being excessively verbose or detailing too intricately. This helps keep your content succinct and reader-friendly. Remember, density does not always equal quality.

Always stick to the point. Do not diverge from the primary topic under discussion. Keep the content relevant and pertinent to your subject matter. This enhances the value proposition of your content.

Adopt a reader-friendly language. Use language that is easy to understand, yet informative. Try to maintain a conversational tone instead of a monotonous narration.

Include relevant visuals or media files to compliment your content. Not only do visuals make your content more engaging, but they also help the readers to understand your point of view better.

Avoid heavy usage of keywords. While keywords are essential for SEO practices, stuffing your content with keywords might make it seem stilted or forced, causing it to be downgraded by search engines.

Last but not least, always remember to revise, proofread and edit your article. Typos, grammatical errors, and factual inaccuracies can seriously hamper the credibility of your content.

With these guidelines in mind, crafting optimized content no longer has to be a daunting task, but can be a creative, rewarding process.

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