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A comprehensive guide with best practices about writing effective articles for search engine optimization and a general audience.

Enlightening Introduction

Becoming an expert writer necessitates more than merely having an excellent command of language. It involves mastering various styles, platforms, and requirements to draft compelling articles. This piece highlights ways to write a long and detailed article tailored for Search Engine Optimization (SEO) as if it were written by a professional from 'The Verge', a leading technology news and media network website.

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It's essential to grasp the concept that SEO helps to increase a website's prominence and appeal to search engines like Google. Hence, this art of writing demands deliberate and strategic keyword usage. Furthermore, an effective article has an impact, is enlightening, and offers solutions or new perspectives on existing notions.

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Title Crafting

Unlike writing a mystery novel that calls for intrigue and suspense, an article title should be simple and direct. It should clearly reveal the article's topic without using complex phrases or jargon. You may choose to avoid using phrases such as 'Unraveling', 'Detailed Analysis', 'in-depth', or 'Exploring', as these terms can sometimes sound overly complicated or formal for a simple article.

The title is the first element that a reader, or in digital terms, a web crawler, comes across. Therefore, it's crucial to keep it concise and alluring, but most importantly, indicate precisely what the article entails.

A good rule of thumb is to have a title with a maximum of 125 characters. It's easier to read, fits perfectly in search results, and gives a quick summary of what your article contains. If your title's too long, chances are, a reader or web crawler might pass it over, presuming it’s too strenuous or time-consuming to read.

Description Creation

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An effective description summarizes your article's highpoints without revealing too much. It's the secondary attention-grabber after the title. However, it should offer more than just a catchy phrase. The idea is to provide just enough information to entice the reader to explore your article further.

As an expert writer, treat the description of your article as you would an abstract in a research article. It should summarize the essential points in your article succinctly. Make sure it’s interesting enough to draw the reader in but precise enough to make the reader understand what the article is all about.

Moreover, like the title of your article, the description should be reader-friendly and SEO-friendly. Hence, churn out a description that will be encapsulating for humans but also easily decipherable by web crawlers.

Content Craftsmanship

In developing the content of your article, the first tip is to refrain from making explicit references to groups like fans, Reddit, or Dexerto or attributing the article to a specific author. The content should be self-standing and should not rely heavily on opinions, commentaries, or insights from these sources.

While you can give credit to your resources when necessary, or when they contribute significantly to your article, focus more on delivering well-researched and balanced material. The objective is to provide an expert perspective, independent of influence from external parties.

The article's content must also be accessible and appealing to a broad audience. Your idea should be easy to follow, and your philosophy should be straightforward. Stay away from linguistic gymnastics and academic jargon. They enjoy the favor of only a select few, and for your article to have broad appeal, it must be within the understanding of the vast majority.

The Perfect Subheaders

Providing subheaders is vital. They help break down the article and separate different sections, making it easier for readers to follow. Furthermore, they offer an overall framework for your article. When choosing your subheaders, avoid complicated words or phrases - keep it straightforward and easy to grasp, mirroring the title's principles.

Another critical point to note here is the importance of the order and flow of subheaders. Ensure the subheaders follows a logical progression, aligning with the narrative of your article. Subheaders should help the reader understand the natural flow of your content, guiding them from one section to the other with ease and clarity.

Subheaders not only benefit your readers but bow to the demands of SEO too. They allow you to naturally include strategic keywords to boost your SEO rankings. Just like using keywords in your content, you can use them in your subheaders too. This practice helps web crawlers identify the content on your web page and increase your website's visibility.

Integrating HTML

An important detail to keep in mind when writing an article is to consider the capability of HTML. HTML is the markup language used to create pages on the internet, and knowing how to implement basic HTML tags in your articles can greatly enhance your content's aesthetic appeal and functionality.

HTML tags can help organize your article in a more visually pleasing and easy-to-follow format for readers. They can aid in emphasizing certain points in your article and structuring your content to highlight different sections of your article. Take this as another tool you can use in your article writing toolbox.

Finally, make it a duty to write articles that are not only useful and informative to readers, but also attractive to search engine web crawlers. Mastering these practices will help your articles reach more readers while simultaneously enhancing your skills as an expert writer.

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